Posted by Glenn Lazzaro for his series “Adventures in Television”
“I am a blackhole supernova, colliding with a proton, genetically-engineered from a hooker, mutated into a circus clown, riding on a unicycle. What I mean is: my words make me extra powerful.”
Patrick Anderson. Poet.
In 2000 ESPN was bringing the Winter X Games to the east coast for the first time and they were looking for an entirely different way of packaging the show. The games were going to be broadcast on the ABC network for the first time and they wanted to make a big impressio…Continue Reading
Posted by Glenn Lazzaro for his series “Adventures in Television.”
2000, Hood River Valley, Oregon.
When we arrived in the Hood River Valley in November to shoot an image spot for OLN (now Versus), we had a great DP (Trish Govoni), a great crew, a 35 mm camera package, a bag of props, and a great song idea we hoped to license.
We also had a miniscule shooting budget and almost no cast. In order to save money, we decided to source local cast members as we went.
Wendy McCoy, then VP/marketing for OLN, had asked us to develop ideas for an image campaign fo…Continue Reading
1996. National Video Center. NYC.
By 1996, I was transitioning from editor to director with the help of executive producer Susie Shuttleworth. Together we started a production company in partnership with National Video called Division 6.
I’d been working with Patrick McDonough at PMCD Design since the late ’80s as an editor; he was one of the first people to hire Susie and me to produce and direct his live-action projects. Patrick had designed ESPN2’s on-air look, so when they launched the first Winter X Games they chose PMCD to design the show packaging. P…Continue Reading